Pink and Blue Power

Breast & Prostate Health Assessment and Education Programme

Book an appointment using the button below

Spaces are limited. Once the deadline date has passed, no new appointments will be made available. Don’t miss out!

How does it work?

If you're eligible*, Cornmarket will invite you to attend**.

  1. Book online, using the unique code in your invite
  2. The initial GP appointment only takes 15 minutes
  3. If further investigation is needed, you will be referred to Beaumont Private Clinic (Pink Power) or a participating Bon Secours Private Hospital.

If you have an appointment query, please contact the GP/doctor service providers, Full Health Medical on: (01) 554 9795 or email pinkandblue@fullhealthmedical.com

Please read the guide and FAQ booklet below before you book.

INTO Campaign

Appointments are limited and on a first-come, first-served basis.

Pink invites

Post to female* scheme members aged 30 to 49 in three phases, alphabetically as follows.

  1. September 2024: firstname “A to E”
  2. February 2025: firstname “F to M”
  3. July 2025: firstname “N to Z”

Blue Invites

Post to all male* scheme members aged 40 to 65 in September 2024.

*assigned at birth.

A guide to the Pink and Blue Power Programme**

How Pink & Blue Power works

INTO Pink & Blue Power Launch

Some people involved in the programme, explained the importance of this programme.

Impact of the INTO Pink & Blue Power programme

Results so far

74 cancer diagnoses

  • 100,000 invites sent
  • 25,000 booked the initial assessment
  • 5,300 referred for further tests (e.g. Mammogram, Ultrasound, MRI, biopsy)
  • 3,300 scans completed
  • 390 biopsies performed
  • Cancer detected in 74 customers.

Many said the programme saved their life.

Source: Clinical figures across all pink and blue power programmes from 01/01/2012 to 11/12/2024, provided by Full Health Medical, Mater Private, Bon Secours and Beaumont Private Clinic. Correct as of 11/12/2024. Numbers rounded for illustrative purposes.

Reports

Participants share their stories

The programme has had a huge impact and here some past participants share their stories.

Watch here

Prostate Health Education

What you should know about prostate cancer. Risk factors, information and support.

Find out more

Breast Health Education

Get to know your breasts. Awareness saves lives. Learn about the signs and symptoms of breast cancer.

Find out more

Participants said***

Kyna Rushe said

“The GP visit and hospital referral showed I had calcites in my breast. Thankfully it has been caught early. This would not have been discovered had it not been for Pink Power, as I have no symptoms. It has avoided a potentially serious situation for me”.

More about Pink and Blue Power

How it started

Pink & Blue Power, a potentially life-saving breast and prostate health assessment and education programme**, was launched in response to a high level of cancer claims.

The aim is to increase awareness of the signs and symptoms of breast and prostate cancer to promote early intervention.

The programme offers a once-off clinical physical breast or prostate exam. Where further investigation is required, a referral to a participating private hospital/clinic is arranged for a Mammogram, Ultrasound, MRI and/or biopsy, where needed.

The facts

After Skin Cancer, Breast and Prostate Cancer are the most common cancers in Ireland.

  • 3,700 new cases of breast cancer are diagnosed each year
  • Only 5% to 10% of breast cancer cases are hereditary
  • 23% of women are diagnosed between the ages of 20-50 years
  • 1 in 6 men will be diagnosed with prostate cancer during their lifetime.

Sources: Breast Cancer Ireland and the Irish Cancer Society, December 2024.

Clinical partners

  • The booking website and GP/doctor service is managed by Full Health Medical. There are over 70 doctors on the panel nationwide, with coverage in most counties.
  • The referral appointments are managed by participating Consultants in Beaumont Private Clinic, Galway Clinic and Bon Secours Private Hospitals in Cork, Galway and Dublin. There is up to 18 Consultant Urologists, Radiologists and Breast Surgeons on the panel.
  • The Pink Power Programme is endorsed by Breast Cancer Ireland.

Irish Loyalty Awards, Finalist for Best Financial Services Loyalty Programme

Marketing Institute of Ireland AIMs awards - Finalist for Best New Product

Winner PMI awards 2022

Important: While some participants are diagnosed with breast or prostate cancer through the programme, it is not a screening programme. The assessment provided only reflects a point in time. No test or exam will pick up every case of breast cancer or prostate cancer. Therefore, if you have signs and/or symptoms that are concerning for breast or prostate cancer, now or in the future, please consult with your own GP without delay. Please read the programme guide/FAQ booklet above before you book.

*Female members who are aged between 30 and 49, and male members who are aged between 40 and 65 when invites are issued for each location. **This programme is brought to members by Cornmarket on behalf of the scheme / plan underwriter and is not a regulated financial product. The booking website and doctor service is managed by Full Health Medical. ***Source: Cornmarket, Pink & Blue Power Survey 2019/2020.

Please note: Pink and Blue is used to market these programmes as a reference to the pink and blue ribbons, which have been long-standing symbols of breast and prostate cancer. It is not intended as a gender reference.

The INTO Salary Protection Scheme is underwritten by Irish Life Assurance plc. Irish Life Assurance plc is regulated by the Central Bank of Ireland.